See our client Energy Slim on Channel 7's Today Tonight - August 2011

After a well-prepared, personalised pitch complete with case studies, timely stats and possible vision, we shot this story a few weeks ago, at an apartment in inner-Melbourne's Windsor. 

Energy Slim founder Jane Petersen and her client Nathalie Neys remembered the morning's media training in speaking in sound bites to ensure key messages weren't lost in editing.

Jane's wardrobe was spot on. She's an expert in sports nutrition and physical training - we wanted to capture her credibility and  inspire trust from the get-go.

And the product packaging got amazing visual exposure. We couldn't have been happier!

(Thanks to prolific personal trainer Tony Reid from NuLife Fitness, St Kilda, for letting us take over your kitchen.) 

Check out the Today Tonight clip here, or watch below. Enjoy.

 

The best thing is, Energy Slim's minutes of fame didn't cost the earth (expenses came in at $10, for the food we bought to whip up Energy Slim French Toast for the cameras).

To find out how you can follow in Energy Slim's footsteps, call Becx for a free, confidential discussion about your publicity goals on +61 4 2580 0092

 

Publicity is just one of the tools we use to bring your brand to life, and works best when integrated with a communications program, to generate sales in the short and long term. Ready for the spotlight?